How to Achieve Seasonal Sales Success

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Best Practices, Case Studies and Top Retail Trends

Few opportunities hold as much sales potential for brands as seasonal sales - whether it’s Valentine’s Day, Mother’s Day, Father’s Day, Christmas, or some other gifting holiday in between. Each seasonal shift brings in ample opportunity to make an impact with your audience. In today's hypercompetitive market, excelling at seasonal advertising is no easy feat. 
 

This whitepaper dives into key trends, thoughtful analysis, practical tips, and real-world case studies – altogether designed to help fulfill your advertising potential and maximize sales during peak seasons. 

 

Topics Covered

  • Understanding Seasonal Trends
  • Top Trends in Retail (+ Real World Use Cases):  
    • Shopping at the Edge
    • Phygital Activations
    • Declining Customer Loyalty
    • AI in Marketing
  • Seasonal Sales Strategy: 7 Top Tips

Want to dive deeper with an expert?

Contact Martine Kevelham, Chief Commercial Officer, Incubeta (Northern Europe) at martine.kevelham@incubeta.com.

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Brands to Learn From

Case Studies

 

Maximizing the Holiday Season with 135% Sales Growth

Coblo's Success on Bol

Learn how Coblo, an innovative toy brand, reached best-seller status within its category in just a matter of months.

Don't Wait to Maximize the Holiday Buzz

Coblo’s Q4 holiday season witnessed an unprecedented 135% increase in sales (YoY) compared to the previous year. Impressively, 70% of these sales occurred in the short but intense Q4 period.

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Becoming a Valentine's Best Seller with a 78% Increase in Sales

Don't Just Tell Your Story; Spread It

Within just a few months, Tony's Chocoloney UK gained best-seller status in its category, helping to drive a 78% increase in sales in the run up to Valentine’s Day.

Boosting the Tony's Chocoloney Brand on Amazon

Learn how we helped the chocolate brand from the Netherlands grow its brand visibility and sales performance in the UK.

Driving 94% Sales Growth for Amazon's Prime Day

Achieving Best-Seller Status for Joolz

Learn how we helped Joolz, an international baby stroller brand, to generate an impressive 500% growth of 500% growth on Amazon during Prime Day. 

Paid and Organic Strategy Go Hand-In-Hand

Combining paid advertising and organic content strategies on Amazon will maximize visibility, drive traffic, and boost sales. Discover how we've done it for Joolz.

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